Keznamdi's love is 'So Right'

September 07, 2017
Keznamdi

 

"Loving you is easy and it feels so right to me, so right, so right" are the simple but emotive words of reggae artiste Keznamdi as he pours his heart out to his love interest, Miss Jamaica World 2015 winner. Sanneta Myrie, in his So Right music video, which premiered last Thursday.

The music video, shot in the scenic Blue Mountains, is the visual support for Keznamdi's latest single, So Right, taken from his sophomore EP Skyline Levels Vol. 1, which held top tier positions on the Billboard and iTunes Reggae Album charts earlier this year.

For this latest video, Keznamdi sought the help of renowned colour and animation specialist Robert Simmons, who is known for his work on Xmen and Disney projects, for a special colour treatment.

So Right, the follow-up single to Victory, featuring Chronixx, is inspired by real life events and tells the tale of a man seeking to date a woman who is unsure of his motives and gives him a hard time, especially with her friends disapproval of him. However, through persistence and charm he is able to convince her, and in the end their relationship blossoms.

 

Natural feedback

 

"Since the release of the project, we have been getting a lot of natural feedback for So Right, so since this is what the people choose, we had to go create some visuals for it. It's a very relevant song as a lot of people go through these feelings during relationships. So now that the visuals are ready, I am excited to see the response," Keznamdi said.

The 25-year-old singer, who recently thrilled audiences at the Kingston Reggae Night show earlier this month, will head overseas for a few promotional engagements before joining Chronixx as they perform on the upcoming Nas and Lauryn Hill North American Tour over the next two months.

So Right was produced by Natural High Music and Keznamdi, and is available on all digital outlets worldwide.

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