Christmas begins to FLOW in Mt Salem
As the 2017 Christmas season inches closer, telecommunications firm FLOW decided to kick-start their calendar of festivities in Mount Salem, Montego Bay, St James, last weekend. They brought 'The Magic of Christmas' to more than 100 children there.
Danielle Savory, public relations manager at FLOW, told The STAR that despite the rain, the children, accompanied by their parents, turned out at the Mount Salem Primary School on Saturday for the first in a series of treats in FLOW's Christmas campaign.
"It was a movie treat for approximately 150 children. We set up screens, had popcorn, ice cream and stuff. We planned for 100 children, but we got more because persons were genuinely just happy to have an evening of relaxation and fellowship," she said.
For the evening, it was almost as if the violence that has plagued the community in recent times didn't exist. "You would not have sensed that there was anything wrong in the community. It was really a gratifying experience for us at FLOW. We know that the children and parents appreciated it. Just to see them relax and have fun for the evening and for us that was really heart-warming," Savory said.
PLAGUED BY VIOLENCE
Mount Salem is part of the first zone of special operations (ZOSO) by the securtity forces, which was announced in September.
She said that other areas across the island plagued by violence have been selected for FLOW's campaign because persons from these areas deserve to smile, particularly at 'the most wonderful time of the year'. "Our campaign is about the magic of Christmas and how we can use our services to bring magic to homes.
Christmas time is about fellowship and having fun, and, for us at FLOW, we want people to connect. We're not doing a big prize this year for Christmas, as we want to focus on going into the communities and directly say thanks to people," Savory said.
The community activity stops will pause for the rest of November and resume in December when St Catherine and Clarendon will get their chance to experience the Magic of Christmas. The treat in Clarendon is set for December 2, while the St Catherine event is scheduled for December 6.