#Cash4Life winners to be revealed tonight
The Q is the Key to #Cash4Life promotion led by J. Wray and Nephew Limited's Rum brands - Wray and Nephew White Overproof Rum, Appleton Special and Charley's JB Overproof Rum - has changed the lives of two very lucky Jamaicans. The promotion, which culminated on January 8, saw thousands of consumers winning a share of millions with two lucky grand prize winners awarded $1 million a year for the next 10 years.
What can be dubbed one the largest campaigns undertaken by J. Wray and Nephew Limited, the #Cash4Life promotion saw a total of $28,401,600 being won by consumers in cash and credit over the three-month period of the promotion. The two grand prize winners, who were selected on January 15, will be revealed to Jamaica on TVJ during Prime Time News and CVM during Newswatch tonight.
"Financial stability is unfortunately out of reach for many Jamaicans but we are providing that for two persons. This is the best way we could give back to those loyal to the brand. The decision to televise the life-changing reactions of the winners was in keeping with the true Jamaican spirit," said a proud Gary Dixon, Marketing Director for J. Wray and Nephew Limited.