Be your best, Bolt implores young fans

September 15, 2016
Jermaine Barnaby/Freelance Photographer David Butler CEO of Digicel Jamaica (right), welcomes Usain Bolt on his first day of work at Digicel at their head office on Tuesday.

Usain Bolt, the first man in history to complete a historic triple-triple of Olympic gold medals, has encouraged his legion of young fans to make sacrifices, work hard and dedicate their lives to being the best they can be at all times.

He says that the result of this will be that they, too, can achieve greatness in their respective fields.

The legendary Jamaican sprinter also has advice for young persons who love speed.

"On the street I would say slow down; on the track, I would say, for me speed is pretty much my life. For the young people, it's pretty much hard work and dedication," Bolt, who was on Tuesday announced as telecommunications firm Digicel's chief speed officer, said

"I've dedicated my life to being the best I can be at all times, so if you wanna be the best, you have to work hard and dedicate yourself and focus. Sacrifice a lot and just stay above, and, no doubt, just be strong," he pointed out.

The 30-year-old has signed a lifetime partnership with the mobile phone provider and is a Puma brand ambassador among other things, despite being a professional athlete all his life.

Digicel, who provide communications services across 33 markets in the Caribbean, Central America and Asia Pacific began sponsoring the Jamaican icon in 2004 when he was just blazing a trail out of high school.

Bolt, on Tuesday, told his fans on social media, "be extraordinary. I have never let my schooling interfere with my education."

Meanwhile, Peter Lloyd, Digicel Group marketing director, said Bolt will work alongside Digicel to "pass on his passion for track and field through various philanthropic activities directed towards youth".

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