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October 11, 2012
Star Entertainment


Over 300,000 YouTube views ... after Sean Paul, Kelly Rowland's video premiered worldwide

Sean Paul

Five days after the release of the video for Sean Paul and Kelly Rowland's 'How Deep Is Your Love', it has seen over 300,000 viewers on Youtube and has fans around the world raving about it.

Fans have been anticipating the video and have stated that the song is amazing. One fan also went on to say "Sean Paul is the King of hip hop all the way from Jamaica."

The video premiered worldwide on Wednesday, October 3, on the popular American Entertainment programme, BET's 106 & Park and was aired in Jamaica on Saturday, October 6 on Television Jamaica's Intense, as well as on Onstage which airs on CVM Television.

The video directed by Juwan Lee was shot in September in an urban landscape in New York City. How Deep Is Your Love did well in Europe, making the Top 40 of the British national chart.

Sean Paul says it was awesome working with Kelly Rowland. "I'm a big fan of hers, she is my motivation. We've been talking about doing a song together ever since we toured Australia together a couple years ago. I am glad to make it a reality with How Deep Is Your Love and of course she looks amazing in the video."

notable director

Kelly Rowland

Juwan Lee worked with Sean Paul for the first time in directing the video for How Deep Is Your Love produced by NBTV in New York City. Lee was approached by Sean Paul as he is a notable video director that has been instrumental in the success of depicting artistes' messages through their music videos. These videos include Compliments (Tank), Fast Cars (Queen Latifa) and I Think They Like Me (Jermaine Dupri) to name a few.

The video explores love between a couple and features Sean Paul delivering his usual dancehall rhythms in a familiar urban setting of a fire escape, a graffiti covered door or a rooftop and Kelly Rowland showing off her sexy character in the streets with her pink hair, dress and performance.

Tomahawk Technique is Sean Paul's fifth album which was officially released in the United States on Tuesday, September 18, following its debut in Europe in January.

The album enjoyed sales in Europe, based on the popularity of its lead single, Got 2 Luv U, which features singer Alexis Jordan.

Sean Paul has been in the US promoting Tomahawk Technique which is distributed by Atlantic Records, the major label that did similar duties for the deejay's hit-laden, platinum-selling album Dutty Rock and The Trinity.

After an outstanding performance in Maryland on Saturday, October 6, Sean Paul continues his US tour with follow-up dates in Philadelphia, Georgia, and Florida. The final show of this latest leg takes place this Saturday, October 13 in St Petersburg, Florida.

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