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May 22, 2014
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Magnum, CVM to bring 'Vixens' vibes local TV

Some of the Magnum Vixens. - Contributed

Magnum Tonic Wine is set to bring vibes and energy to local television once again as they call all ladies islandwide to be a part of a new 30-minute reality TV show, Magnum Vixens, which will air on CVM TV in June.

For the show, Magnum Tonic Wine is looking to cast 24 ladies who have beauty, poise, style and sex appeal to appear on this spicy four-episode reality show.

Chaperoned by the Magnum man himself, Pretty Boy Floyd, the 24 ladies chosen at casting will be taken on a series of outings and activitiy workshops which will transform them into Magnum Vixens. From lessons on strutting it on the runway; pole dancing and the art of applying make-up, the ladies will be taught what it takes to become a Magnum Tonic Wine Vixen.

The ladies will be judged by the workshop instructors and the best 12 will represent Magnum Tonic Wine as promotional Magnum Vixens for one year.

Sophia Fairman, group brand manager at J. Wray & Nephew, explains why Magnum opted to do a TV show: "Magnum Tonic Wine has always been known for our traffic-blocking ladies who amplify the brand's vibe and energy. We like to stay current and relevant to our consumers and reinvent different aspects of our colourful culture. So now we are inviting Jamaica to watch the process of us picking 12 enviable vixens from 24 local ladies to represent the Magnum Tonic Wine brand."

Filmed and directed by Jay Will, Magnum Vixens will air for four weeks on Fridays at 9:30 p.m. on CVM TV starting June 20, 2014.

Interested ladies should email their name, age, contact number and photos to magnumvixens@gmail.com by Friday May 30. Live castings will be held on Thursday June 5. Must be 21 years and older to apply.

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