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August 11, 2014
Star Entertainment



 

RDX scores big with 'Summertime'

RDX

Award-winning dancehall superstars RDX has yet again reached beyond the realm of what is the normal treatment with their new up tempo summer single 'Summertime'.

With the release of the incredibly unique music video for the single already getting rave reviews, it is now clear that RDX is thinking way outside the dancehall proverbial box.

RDX continues to innovate with a variety of styles, concepts and content; the most recent of this is the '70s rock and roll-inspired track Summertime.

"It's definitely a '70s rock and roll meets dancehall and ska project," Delomar said.

"We were listening to a rendition of footloose online and it hit us that merging dancehall with that rock-and-roll style would be fun, and RDX and Apartment 19 Music is all about making fun music," Renegade added

The single, released prior to the start of summer, had garnered quite a bit of interest. With the release of the video the interest has increased dramatically. Shot at Comfytania Bar and Restaurant on Mountain View Avenue in Kingston, the video is a flashback to a '70s live performance club session, outfitted with the live band, backup singers and dance crews adorned in 'retro' attire adding to the rock-and-roll style.

Summertime has been available for digital download since August 5, 2014, accompanied by the VEVO prime-time debut of the music video through digital distribution giant, Hapilos Digital Distribution.

The Soul Poetry reggae album project is the next item on the RDX Agenda. Visuals for the Singles Family and Freedom are also in the works and will be shot this month while the duo visits Europe for the 'Bum Tour', the second of two stints in Europe this year - which included an energetic performance at the Reggae Jam Festival in Germany at the start of August.

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