Dairy Industries brings cheer to W’house for Easter

March 30, 2021
Dairy Industries presents Tastee cheese products to members of the Waterhouse Football Club at Dairy Industries, 111 Washington Boulevard, yesterday.
Dairy Industries presents Tastee cheese products to members of the Waterhouse Football Club at Dairy Industries, 111 Washington Boulevard, yesterday.

Waterhouse Football Club coach, Marcel Gayle, praised Dairy Industries for coming to their rescue for the Easter holidays, after the company contributed over $150,000 worth of Tastee cheese supplies to the club from their headquarters on Washington Boulevard yesterday.

According to Gayle, the club and players have been plagued by the financial burden resulting from the coronavirus pandemic, and they were anticipating a very bleak Easter holidays.

However, he said the gesture from Dairy Industries, their main sponsor for over 20 years, is a silver lining in a dark cloud.

"It is dark times and I really thank Dairy for rescuing us like this. We know other clubs are feeling the strain just like Waterhouse, as football is our livelihood," he said.

"Dairy has been the main sponsor of the club for as long as I can remember and they are still with us and going strong, especially at this time when COVID wreaking havoc.

"So we really appreciate it and this can go a far way, all the way from the juniors to the senior team, and their families," he continued.

"But all of the other (Premier League) clubs are feeling the financial burden. So if corporate Jamaica can give back to these clubs, they should, because right now things are really bad," he added.

Dairies Industries brand manager, Dionne Henry, said the intention is to give the club some good Easter cheer. She said being the club's main sponsor for over two decades, they felt compelled to give the club and community a little something to smile about at a time when morale and finances are low.

"We want to share with the Waterhouse Football Club and the community in the time of Easter. In these challenging times we still want people to remember the Easter season and participate in it, and this is why we are here contributing pieces of cheese to the club. We're ensuring that the Waterhouse Football Club and the community enjoy their Easter," she told the gathering.

She noted that their long-standing relationship has been mutually beneficial and will continue to be so for some time to come.

"We have been there through the highs and the lows and this is a particular low, and we are still here. So we are saying to the community and the club that we are still committed to you despite all the challenges we are facing. We are here and we will always be here.

"Unfortunately, we are not able to do some of the activities that we normally do when the club has home matches. But whenever that (League) starts we will be right here and raring to go," she added.

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