JustBet to unveil GrandStand
JustBet, Jamaica's number-one betting game, will launch its GrandStand Promotional Platform this Sunday to coincide with one of the year's biggest entertainment and sporting events, the Super Bowl.
As a lead-up to this, JustBet has partnered with key betting locations to kick off the #JustBetGrandstand through an Instagram campaign up until today.
Lucky winners will win VIP experiences at the Ribbiz Ultra Lounge, Cuddy'z as well as Tracks & Records. Each winner gets to take along 10 friends to enjoy the big game between Peyton Manning's Denver Broncos and Cam Newton's Carolina Panthers.
Users are to like a specified photo, repost with hashtags, tag five friends, and follow @justbet_ja and the other locations to qualify for entry.
According to Jomo Cato, vice-president of commercial operations and business development at Supreme Ventures, JustBet Grandstand is going to be a yearlong experience filled with excitement, entertainment, and an all-round good time for fans
"Where there is sports entertainment, there will be JustBest. Where there is JustBet, there will be an Grandstand experience. Bet with us, watch with us, and win with us!" Cato said.
The JustBet Grandstand will also be in full flight at the Grid Iron event in Hope Gardens on Sunday afternoon.
Grandstand will be rolled out in three phases in 2016, each of which will build on the other. This campaign will be centered around digital competitions and on-site activations, which will see fans copping major prizes, monetary and otherwise, including Super Fan VIP packages to major sport events, including a trip to Spain.
For this Sunday's JustBet Super Bowl activations, Tracks & Records, Ribbiz, and Cuddy'z will host the major betting events, while other JustBet locations at State Mall in Cross Roads, Super Lotto store in Clock Tower, and Sispet in Papine will host JustBet betting parties.