Chilando does it easy like 'ABC'
Recording artiste Chilando is hoping his single ABC123 will ultimately become his breakthrough hit.
The single is the lead from his recently released album Sweetest Gift, which charted at number four on the iTunes Reggae chart and cracked the top 30 of the Reggae Billboard chart.
The album will be officially launched during the summer. However, Chilando is already celebrating, claiming that he is the first Montego Bay-based artiste to receive success on Billboard since Tommy Lee Sparta's last effort.
'It's been almost a decade since an artiste from Montego Bay (did well on the) chart so I am I very proud of this moment. I have dedicated a lot of time to my craft and promoting and I am very pleased to see that fans have been responding positively to the music," he said.
According to the deejay, he has been using the same promotional strategy to promote ABC123.
"I charted with the album by simply using social media to increase interaction with my fans. Once I get them involved they feel a part of the process, and as such they give me their support. With this single, fans have sent me videos singing ABC123 and I have posted them on my pages. This is very interactive and already I can see where persons are getting familiar with the record," he continued.
ABC123 was produced by Bad Bad Citizenz and an official music video for the single was released last Friday. The video has already amassed more than 50,000 views.