West Indies wins prime chance to atttract sponsors
Jamaica Cricket Association (JCA) chief executive, Courtney Francis, is hoping that the success of the West Indies in recent weeks will translate into greater levels of interest and participation within the sport.
The male and female teams were crowned champions of the World Twenty20 in India two weeks ago with the Under-19 lifting the Youth World Cup title in Bangladesh a month earlier.
"Usually when something is on television and it is successful, you find that the mass will gravitate towards it," Francis said.
"What I would love to see is it translating once again to cricket being played in the streets with games such as "catchy, shubby" and so on.
"Once we can get participation at the base bigger,we should have a bigger talent pool to chose from," he continued.
Francis noted the contributions of the Jamaicans on the various West Indies and said this was imperative to the development that is taking place locally.
He explained that Chris Gayle, Marlon Samuels, Andre Russell and Jerome Taylor have performed admirably for the men's team, while Stafanie Taylor, captain of the women's team has also done well.
This is in addition to Micheal Frew, Shahid Crooks and Odean Smith, who were members of the victorious West Indies Under-19 team.
These players, Francis said, have made the country proud, and he was looking towards corporate Jamaica ensuring that players of similar ilk are produced in the future.
"We will be going out there more now with the hope of using this period as a catalyst to see how best we can now garner support. This is so that we can produce more players, and to ensure that the West Indies teams can win again," said Francis.