Canada-based label seeks musical success

Boujjee Entertainment recently released the reggae/dancehall project, the Heart Felt rhythm.

"What stands out the most about this project is that I got most of the artistes out of their comfort zones. They all speak from their heart," producer Grace Edwards said.

Two of the artistes featured on the rhythm, Shem Jay and 1 Action, are signed to the label. Edwards noted that for the Heart Felt rhythm, the connections to the artistes were made through various channels. The overall result is a high energy rhythm that has been gaining traction and popularity since its release.

"Everyone loves the riddim. It's been getting great feedback and I know that once it reaches a larger audience, it will cause major damage. I just would love for everyone to hear how talented these artistes are," Edwards said.

Based in Mississauga, Canada, Edwards has been steadily building the Boujjee Entertainment brand, bringing an international flavour to her music.

"I decided to start doing music, first of all, to help young artistes showcase their talents and I also have a natural love for music," Edwards said.

Previous releases from Boujjee Entertainment include Annalee by Shem Jay, Hamma by 1 Action and Top Choppa by Five Star.